In the fast and dynamic world of the internet, we all expect the web pages we visit to keep up with this speed. Slow-opening or slow-loading pages make it difficult to access information and negatively affect our user experience. Fortunately, accelerated mobile pages called AMP (Accelerated Mobile Pages) manage to save the day. So what does AMP mean and what are its advantages? If you are ready, let’s examine it together.
What is AMP?
Announced by Google in 2015, AMP is an open source technology that aims to make mobile web pages load faster. This technology, which allows users to access the content they are looking for much faster in a period when mobile device usage is increasing, delivers web pages to users through different methods such as content delivery network (CDN). Platforms that prioritize user experience and speed, especially news sites, can offer accessible content much faster thanks to AMP.Although mobile-friendly websites do not need AMP today, it continues to be used by many websites. Accelerated mobile pages are actually a simplified type of HTML. Being open source allows AMP to be used freely by everyone. In short, if you want to optimize your web page for mobile users, you can provide your content to users much faster by installing AMP.
What is AMP (Accelerated Mobile Pages) Used For?
Although AMP is a simple technology, its benefits for websites and users are undeniable. Web pages that are in the appropriate format and validated are cached by Google, and when the user wants to visit the page, instead of transferring data from the website, it transmits the AMP version that it has stored in its cache. In this way, it minimizes transfer and server times and optimizes the content, allowing the page to be displayed in a much shorter time. Here are a few things AMP does:
- It enables web content to be viewed much faster for mobile users.
- It positively affects the search engine ranking performance of sites by reducing page opening times.
- It helps provide a healthy user experience on devices with low bandwidth and technical equipment.
- It offers versatile use by integrating into different content types such as e-mail, advertisement and web page.
In short, accelerated mobile pages are a technology that allows you, as a website owner, to optimize your website pages to provide your users with a much smoother and faster experience on their mobile devices. In this way, you can improve the user experience and increase the SEO performance of your website.
Why Is AMP Important for Site Speed?
The opening and content loading times of websites have long been an important criterion for performance. Since giant search engines like Google prioritize user experience, they prioritize site speed as one of the most important criteria when highlighting websites. In this case, website owners need to not only produce original and high-quality content, but also make sure that this content is delivered to users quickly. AMP stands out as a free and effective choice that site administrators can use in this regard.The content on websites is hosted on servers, and when a user visits a page, the server is asked to send the data about the page to the user. Depending on the type of web pages and content, this transmission time can be longer. As we have mentioned before, prolonged opening and loading times lead to unhappy users and, more importantly, poor site performance. However, a website that uses accelerated mobile pages can take a step forward in terms of speed by serving a page that has already been cached to the user in a very short time.
What are the Advantages of Using AMP?
Websites that are suitable for using accelerated mobile pages can benefit from many of the advantages of AMP technology. However, it is important to remember that websites that are complex and contain special design elements may not be suitable for AMP. AMP not only provides users with fast content, but also improves website performance. Here are the most curious AMP advantages:
- Caching content on platforms like Google AMP Cache can help reduce a website’s server load, which helps websites serve faster.
- Ads accelerated by AMP can appear in front of users faster, which can increase the likelihood of ads being clicked, increasing the website’s ad revenue.
- Page opening and loading times, which are important for SEO, can help websites rank higher in search results.
- A user-friendly mobile experience can ensure loyalty and repeat visits from users who visit the page.
- Users with lower bandwidth and slow internet connections can view content properly thanks to AMP.
How to Set Up AMP (Accelerated Mobile Pages)?
Accelerated mobile pages can be integrated into websites with platforms such as HTML and JavaScript. To integrate AMP into your website, simply use AMP elements in the code line editing. For example, to use AMP inside the <html> tag, you can edit <html amp>. You can also use the “<script async src=”https://cdn.ampproject.org/v0.js”></script>” tag to include it in the JS library.If you are using WordPress or a similar platform, integrating AMP into your site is quite easy. You can quickly make your site compatible with ready-made plugins. In addition, WordPress AMP plugins allow you to customize the accelerated mobile pages features of your site and access Analytics.After integrating AMP into your site, you can check if accelerated mobile pages are working properly with different checking tools. Online tools like Google AMP Validator are an effective way to check if pages are AMP compatible. You can also check by adding /amp to the end of the content link for WordPress.With the information you have learned about AMP, you can have a faster website that serves your users better. You can also visit the Techcareer.net blog page to discover other topics in the field of IT and software, and take a look at events to improve yourself by participating in training programs and catch new career opportunities . Techcareer.net is a great platform where you can be a part of a big community in the world of IT and discover new things by pushing your own limits. What are you waiting for? Join us and discover brand new opportunities!
